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overview | our team | office locations |
Our TeamMarc Baron Chief Executive Officer With 15 years of experience in the promotional products and incentive travel industries, Marc Baron brings depth of knowledge and an entrepreneurial spirit to his role as chief executive officer of Corporate Incentive Solutions. As CEO, Marc is responsible for developing and implementing the overall strategic direction of the company, as well as directing the expansion and development of Corporate Incentive Solutions' sales network. Previously, Marc served as vice president of sales and marketing for Garden City Travel Services, an incentive travel company. There, he positioned the company for growth into new markets by developing a strategy that utilized the existing sales channel of promotional products salespeople to gain exposure to companies worldwide. In 2000, Marc worked with Adam Kurzman to develop a new strategic direction for Garden City, eventually merging the company into what would become Corporate Incentive Solutions. Marc's previous experience includes positions at CYRK and Pilgrim Plastics. At CYRK, he was responsible for developing promotional strategies for Fortune 500 companies, and collaborated with trade show producer Comdex to develop a successful onsite branded retail program for over 300,000 trade show attendees. During his eight years at Pilgrim, Marc was responsible for developing key distributor relationships, media and direct mail marketing, trade show management, and the development and implementation of the company's promotional catalog.
Richard Spector With a keen understanding of the promotional products industry, and an extensive network of distributor relationships developed during his years as a promotional products supplier, Richard Spector is a key member of the Corporate Incentive Solutions executive team. As vice president of strategic development, Richard is responsible for positioning the company for growth by developing and opening new sales locations, as well as overseeing the recruitment and development of the CIS sales force. For over 20 years, Richard worked at Alcraft, a Pawtucket, Rhode Island-based supplier of promotional products, most recently as vice president of sales. While at Alcraft, Richard introduced several innovative and highly successful product lines for the company. By developing key distributor relationships, he was able to successfully achieve industry-wide distribution for these new products. Richard has an in-depth understanding of manufacturing, decorating, and imprinting processes, as well as both domestic and international product sourcing.
Frank Peretzman Frank Peretzman brings 25 years of sales experience in the promotional products industry to his new role at CIS. As vice president of sales, he oversees all aspects of sales at the company. Frank is responsible for integrating the sales teams of newly established locations and acquired companies, and providing training and support to help the sales team maximize business opportunities and increase sales volume. He also serves as the liaison between the CIS sales team and other divisions within the company, working to ensure smooth and efficient sales processes through consistent cross-department communication. Frank has a long and successful history in the promotional products industry. He began his career as a sales representative for Marketing Incentives in 1979, and joined CYRK in a similar capacity when that company acquired Marketing Incentives in 1996. Just prior to joining Corporate Incentive Solutions in 2004, he held a sales position at T.R. Miller.
Cathy Campbell As vice president of operations at Corporate Incentive Solutions, Cathy Campbell is responsible for overseeing the company's operations staff, as well as recruiting and training support staff. She also handles strategic and operational planning, quality performance improvement, and process implementation, as well as a variety of human resources and personnel functions. Cathy develops company-wide systems and policies for Corporate Incentive Solutions, and ensures that they are properly implemented at newly acquired companies and locations. Cathy previously served as director of operations and billing at CYRK, an international distributor of promotional products, where she oversaw a network of 13 branch offices and 82 employees. Her responsibilities included budgeting, strategic planning, and a range of financial functions. She directed regional business managers in the areas of hiring, training, employee relations, and branch management issues. She also oversaw the restructuring of CYRK's operations to address business growth, cost reduction, and service improvements. As regional customer service manager at The Faxon Company, Cathy was responsible for managing a staff of 19, and directing the development of offices in Brazil, Chile, and Columbia.
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