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Media Contact: Andrew Kolidas
Mindfire Interactive
andrew@mindfire.com
Tel: 617-454-1080

CORPORATE INCENTIVE SOLUTIONS ANNOUNCES LAUNCH OF COMPANY Innovative Business Model to Provide Platform for Solid Growth

Boston - Corporate Incentive Solutions (CIS), an integrated incentive company that provides promotional products, incentive travel, and meeting logistics, today announced the official launching of the company. Since establishing operations in August of 2003, the company has worked to build a solid business and marketing infrastructure, develop its executive team, and commence revenue-generating activities.

"We've been in a major building phase for the last eight months," comments Marc Baron, Corporate Incentive Solutions' chief executive officer. "Now that we've established a solid foundation, we're positioned for the growth and expansion that will enable us to build our brand and focus on delivering our solution to corporate America."

A clear brand identity
The company's commitment to its three primary lines of business - promotional products, incentive travel, and meeting logistics - is reflected in its new corporate tagline: "Where You Go. What You Give." Much of this groundwork has centered on developing a clear brand identity for the company. The firm has built a corporate website, www.corporateincentivesolutions.com, and has also developed a series of marketing materials that will be used to develop new business and service existing customers.

The company's ability to offer a full line of travel services through its promotional products infrastructure is a key part of its business strategy and differentiation. Leveraging the buying power and contacts of its strong executive team, CIS provides existing clients and new customers with a fully integrated menu of incentive travel programs and travel logistics for company meetings and events. "Our decision to offer promotional products and travel programs through the same channel is a win-win," comments Baron. "Clients have access to a greater breadth of services from a team they trust, which in turn gives our company more chances to cross-sell within accounts."

Structured for success
Baron launched CIS after working at Garden City Travel Services, a group and incentive travel company. Working with investor Irwin Chafetz of The Interface Group, Baron was responsible for strategic planning and for restructuring corporate operations to include promotional products and logistics. That new entity eventually became Corporate Incentive Solutions. In addition to Baron, the company's executive team includes Vice President of Strategic Development Richard Spector, Vice President of Sales Frank Peretzman, Vice President of Operations Cathy Campbell and Accounting Operations Manager Sue Bluestein.

"Corporate Incentive Solutions has an unbeatable combination: an innovative business model, a strong management team, and a unique market opportunity," explains Chafetz. "The company's ability to offer both promotional products and travel programs both distinguishes their offering and provides greater convenience and economies of scale for their customers. Given the team of seasoned, successful executives that Marc has assembled to lead the company, I see nothing but success for Corporate Incentive Solutions."

In response to increased business, the company is adding sales representatives at its Boston headquarters, and is planning to open additional sales offices. "There isn't another company out there quite like Corporate Incentive Solutions," explains Baron. "Our commitment to delivering superior customer service is an important part of our business strategy. The success we've experienced to date validates that strategy."

About Corporate Incentive Solutions
Based in Boston, with offices in Washington, DC/Maryland, Corporate Incentive Solutions is a fully integrated incentive company that provides promotional products, incentive merchandise, travel programs, and meeting logistics services. Through its highly experienced sales staff and extensive industry contacts, Corporate Incentive Solutions delivers effective, fully customized programs that meet customer business needs, schedules, and budgets. For more information about Corporate Incentive Solutions, visit the company's website at www.corporateincentivesolutions.com, or call 617.244.4505.